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Case Study • Luxury Fashion

Mur
zban

Intentional luxury fashion — connecting extraordinary homegrown creative talent with discerning fashion enthusiasts.

ClientMurzban Couture
IndustryLuxury Fashion & Apparel
Project ScopeMulti-Designer Platform
Live Platform
Murzban Multi-Designer Fashion Experience
Homegrown Curation

Crafted With Intention

The
Philosophy

Murzban wanted to cut through the noise of endless fashion choices with a carefully scouted multi-designer space. Every piece is unique, showcasing the incredible homegrown creative talent of independent Indian designers.

We designed an elegant, high-converting digital platform with intuitive category filters (Women, Men, Ethnic Wear, Bestsellers, Under 5k), smooth lookbook interactions, and curated designer spotlight stories.

Designer Spotlight Engine

Dedicated artisan storytelling layouts connecting shoppers with the designers behind every piece.

Curated Category Filtering

Refined navigation across Ethnic Wear, Bestsellers, New Arrivals, and price-point curations.

High-Fashion UX

Sophisticated serif typography, high-resolution textile previews, and effortless checkout.

+210%

Sales Growth

4.2M

Brand Impressions

94%

Designer Partner Retention

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